Engagement Lifecycle
Kickoff and Alignment
Kickoff aligns the client and consulting team on outcomes, scope, working agreements, and near-term discovery. Keep it focused on how the engagement will operate and what decisions it must support.
Kickoff goals
By the end of kickoff, everyone should understand:
- Why the engagement exists.
- What outcomes matter most.
- What is in and out of scope.
- Who owns decisions and escalation.
- How communication and status updates will work.
- What access and evidence are needed first.
Agenda
Use the agenda as a discussion sequence, not a minute-by-minute script. Compress or expand sections based on stakeholder availability and how much pre-engagement context already exists.
- Introductions, roles, and decision authority.
- Business goals, constraints, and real deadlines.
- Scope, non-goals, and success criteria.
- Known risks, sensitive topics, and unresolved assumptions.
- Working model, communication cadence, and escalation path.
- Access, evidence requests, and immediate next steps.
Alignment questions
- What decision should this engagement make easier?
- Which outcome would make this engagement obviously successful?
- Which teams must be involved early?
- Which deadlines are real versus aspirational?
- Which topics are politically or operationally sensitive?
Watchouts
- Kickoff is not the place to solve architecture.
- Unclear decision ownership will slow every later phase.
- Success criteria should include operational outcomes, not only deliverables.